About Us

Who We Are

BeauteeSmarts is the creation of founder and director Carol Phillips, a nationally-known speaker, trainer, industry consultant and successful spa owner. BeauteeSmarts was designed to serve the needs of businesses involved in the personal care, medical and beauty industry with full-service marketing, advertising, branding, spa development, training and sales improvement programs designed for each business channel. BeauteeSmarts is based in Carlsbad, California, where spa living comes to life.

What We Do

For over 20+ years Carol has inspired clients all over the globe to (re)focus by working SMARTER, using her inside track to build traffic, sales, and customer loyalty, especially in today’s challenging business climate. BeauteeSmarts offers salon, vendor and spa consulting and training programs for every link in the beauty business chain all with insiders knowledge on how to turbo charge sales.

SMART Results

Sales Tools.  From display props, custom product launch plans, POPs, trade show booths to websites that work.

Marketing Consulting. Services that help you tell and sell your story and products.

Advertising.  BeauteeSmarts is a full-service in-house beautee branding specialist. Why teach a generic ad agency what your beautee products and services are all about when every designer on our team has a minimum of 10+ years of selling beautee!

Retail Sales. It’s all about how to get your bottles off the shelf and into the bag and out the door. From space planning, to how to sell in and sell through. In salon and spa training. Vendor sales rep training.

Training4Success.  OnLocation Seminars, Online Education, Custom Education Production, Books, DVDs and  24/7 Online Learning Lounge.