Take a peak here for the latest posts on whats happening in the beauty industry. Find Trends and things to be In the Know.

Must See New Movie About The Inspirational Life Of John Paul DeJoria

 
Original Post by my buddy Winn Claybaugh on his FaceBook Page

The Good Fortune documentary tells the inspirational life story of Paul Mitchell CEO, John Paul DeJoria. Learn how he has used business to make the world a better place while becoming one of America’s most celebrated entrepreneurs. The film is coming to select theaters this month. We can’t wait to experience it and encourage you to gather your friends and family to see it, too! #PMTS #GoodFortuneMovie

Watch the trailer here: https://www.youtube.com/watch?v=6oxT2rJXBaM

Find out if Good Fortune is coming to a city near you: http://bit.ly/2spE7zS

Carol Note:  Go see this movie.  I don’t care what brand of beauty products you have in your salon, we all need a mega dose of entrepreneurial spirit.  XOXO Carol

 

 

These 7 companies control almost every single beauty product you buy

 

As consumers, we like to think that we’re making a conscious decision when we buy from a certain brand, especially when it comes to something as personal as beauty products.

But it turns out that 182 beauty companies fall under the massive umbrellas of seven huge manufacturers.

Inspired by a similar graphic that shows all of the food brands owned by major corporations, INSIDER created our own infographic that illustrates all the major beauty brands and the parent companies that they fall under.

These seven mega-companies — Estée Lauder Companies, L’Oréal, Unilever, Procter and Gamble, Shiseido, Johnson and Johnson, and Coty — employ thousands of people around the world and make billions of dollars in revenue every year. They also are responsible for controlling advertising and the way we all think about beauty every day.

Each of these seven conglomerates has more than just the sub-brands we listed here, but for our purposes, INSIDER chose to stick with brands that are responsible for skin care (for both the body and face), hair care, perfume, and makeup. We did not include brands that only made products such as deodorant, toothpaste, suntan lotion, or baby lotion, but did count the sub-brands of relevant brands (i.e. Pantene and Pantene Pro-V).

What remains is a compelling look at who controls the beauty products we’re buying, from fan-favorites like CoverGirl to expensive and aspirational skincare lines like La Mer.

And it’s mind-boggling to see how interconnected consumer brands truly are.

Estee Lauder brandsEstée Lauder Companies.Skye Gould/INSIDER

Estée Lauder Companies was responsible for 24 of the beauty brands on this list. Some of their holdings include the makeup and fragrances by fashion brands such as Donna Karan, Michael Kors, Tom Ford, Tommy Hilfiger, and Tory Burch, each of which have their own cosmetics and/or toiletries lines.

They also have quite a few well-known beauty brands such as Aveda, Bobbi Brown, Clinique, La Mer, and MAC Cosmetics.

Estée Lauder as a whole made an estimated $11.3 billion in beauty sales in 2016, according to Beauty Packaging.

Loreal brandsL’Oréal.Skye Gould/INSIDER

L’Oréal had the most brands on this list with a total of 39 beauty brands, including major staples like Lancôme, Maybelline, Urban Decay, Garner, Essie, and The Body Shop.

They also have very expensive skincare and haircare brands, including Pureology, La Roche-Posay, and SkinCeuticals.

In 2016, it was estimated they made $27.6 billion in beauty annual sales, according to Beauty Packaging.

Unilever brandsUnilever.Skye Gould/INSIDER

Unilever has 38 total beauty sub-brands, and many of those are staples in drugstores in the US, including Nexxus, Ponds, TIGI, Dove, Vaseline, and Lever 2000.

Unilever also has quite a few brands popular outside the US, including Fair & Lovely, a “fairness cream” that’s marketed in India as a skin-lightening lotion for women. It’s worth noting that it has received backlash for promoting one shade of skin as better than another.

Unilever made an estimated $58.2 billion in corporate sales last year, according to Beauty Packaging. $22.3 was from beauty sales.

procter and gambleSkye Gould/INSIDER

 

Procter & Gamble has 9 total beauty brands, with an emphasis on big name brands, including Head & Shoulders, Herbal Essences, Olay, and Gillette.

The company made an estimated $76 billion from corporate sales in 2016, according to Beauty Packaging, $18 billion of which was for beauty sales. The corporation recently sold many of its beauty brands to Coty in 2016.

Coty brandsCoty.Skye Gould/INSIDER

Speaking of Coty, it has come out as a new leader in the beauty industry with 33 total brands. After acquiring many brands from Procter & Gamble, Coty now owns numerous big name products, including OPI, Rimmel, Covergirl, and is behind celebrity toiletries like Katy Perry, David Beckham, and Beyoncé, among others.

In 2016, Coty made an estimated $4.3 billion in beauty sales, according got Beauty Packaging. After their 2016 acquisition, we expect this number to rise dramatically.

Shiseido brandsShiseido.Skye Gould/INSIDER

Shiseido — itself a well-known skincare brand — has about 30 other beauty brands underneath it. Some of those are also makeup brands, including bareMinerals, Nars, and Laura Mercier.

The vast majority are brands that might not be recognized in the US, including Japanese brands such as Majolica Majorca, Ettusais, Maquillage, and Aqua Label, which also claims to “whiten” skin.

The Japanese corporation made an estimated $6.3 billion in beauty sales in 2016, according to Beauty Packaging.

Johnson & Johnson brandsJohnson and Johnson.Skye Gould/INSIDER

And finally, the last major brand we included on this list is on the smaller side with nine beauty brands, but what it lacks in quantity it makes up for in name recognition.

Johnson and Johnson is a bigger umbrella company that includes nine beauty brands, including Aveeno, Neutrogena, Clean and Clear, and RoC, in addition to a few others.

The company also made quite a bit of money in skincare — $7.1 billion in 2016 to be exact, according to Beauty Packaging.

Ulta Beauty Inc (ULTA) Stake Cut by Profund Advisors LLC

Profund Advisors LLC lowered its position in shares of Ulta Beauty Inc (NASDAQ:ULTA) by 4.7% during the first quarter, according to its most recent Form 13F filing with the Securities and Exchange Commission (SEC). The institutional investor owned 5,051 shares of the specialty retailer’s stock after selling 248 shares during the period. Profund Advisors LLC’s holdings in Ulta Beauty were worth $1,441,000 as of its most recent SEC filing.

Other hedge funds and other institutional investors also recently made changes to their positions in the company. Jennison Associates LLC boosted its stake in Ulta Beauty by 83.6% in the third quarter. Jennison Associates LLC now owns 2,029,500 shares of the specialty retailer’s stock worth $482,980,000 after buying an additional 924,308 shares during the last quarter. Norges Bank acquired a new stake in Ulta Beauty during the fourth quarter worth $146,350,000. Scopus Asset Management L.P. acquired a new stake in Ulta Beauty during the third quarter worth $64,256,000. Putnam Investments LLC boosted its stake in Ulta Beauty by 13,876.6% in the fourth quarter. Putnam Investments LLC now owns 193,156 shares of the specialty retailer’s stock worth $49,243,000 after buying an additional 191,774 shares during the last quarter. Finally, Alkeon Capital Management LLC boosted its stake in Ulta Beauty by 80.8% in the fourth quarter. Alkeon Capital Management LLC now owns 361,625 shares of the specialty retailer’s stock worth $92,193,000 after buying an additional 161,625 shares during the last quarter. 86.21% of the stock is owned by institutional investors and hedge funds.

Institutional Ownership by Quarter for Ulta Beauty (NASDAQ:ULTA)

Shares of Ulta Beauty Inc (NASDAQ:ULTA) opened at 294.08 on Friday. The firm has a market capitalization of $18.27 billion, a price-to-earnings ratio of 45.10 and a beta of 0.65. The firm has a 50-day moving average of $287.40 and a 200 day moving average of $270.26. Ulta Beauty Inc has a 12-month low of $205.95 and a 12-month high of $301.40.

Ulta Beauty (NASDAQ:ULTA) last released its quarterly earnings results on Thursday, March 9th. The specialty retailer reported $2.24 earnings per share for the quarter, beating the consensus estimate of $2.13 by $0.11. The business had revenue of $1.58 billion for the quarter, compared to analysts’ expectations of $1.54 billion. Ulta Beauty had a net margin of 8.31% and a return on equity of 26.87%. The firm’s revenue for the quarter was up 24.6% compared to the same quarter last year. During the same quarter in the previous year, the business posted $1.69 earnings per share. On average, equities research analysts expect that Ulta Beauty Inc will post $8.09 earnings per share for the current year.

A number of research firms recently weighed in on ULTA. Robert W. Baird set a $315.00 target price on shares of Ulta Beauty and gave the company a “buy” rating in a research note on Saturday, March 11th. Royal Bank of Canada set a $285.00 price objective on shares of Ulta Beauty and gave the stock a “sector perform” rating in a research note on Saturday, March 11th. Zacks Investment Research cut shares of Ulta Beauty from a “buy” rating to a “hold” rating in a research note on Friday. Jefferies Group LLC set a $266.00 price objective on shares of Ulta Beauty and gave the stock a “hold” rating in a research note on Thursday, April 27th. Finally, Instinet reaffirmed a “buy” rating and set a $297.00 price objective (up from $294.00) on shares of Ulta Beauty in a research note on Saturday, March 11th. Seven research analysts have rated the stock with a hold rating and thirteen have given a buy rating to the company’s stock. Ulta Beauty has an average rating of “Buy” and an average target price of $303.32.

In other news, CEO Mary Dillon sold 33,955 shares of the business’s stock in a transaction on Monday, March 20th. The shares were sold at an average price of $286.05, for a total transaction of $9,712,827.75. Following the sale, the chief executive officer now owns 72,622 shares in the company, valued at approximately $20,773,523.10. The sale was disclosed in a document filed with the SEC, which is accessible through this link. Also, CFO Scott M. Settersten sold 11,519 shares of the business’s stock in a transaction on Wednesday, March 29th. The shares were sold at an average price of $282.80, for a total transaction of $3,257,573.20. Following the sale, the chief financial officer now owns 15,222 shares in the company, valued at approximately $4,304,781.60. The disclosure for this sale can be found here. In the last quarter, insiders sold 150,534 shares of company stock worth $42,979,662. 6.90% of the stock is currently owned by company insiders.

Ulta Beauty Company Profile

Ulta Beauty, Inc is a holding company for the Ulta Beauty group of companies. The Company is a beauty retailer. The Company offers cosmetics, fragrance, skin, hair care products and salon services. The Company offers approximately 20,000 products from over 500 beauty brands across all categories, including the Company’s own private label.

12 Month Chart for NASDAQ:ULTA
REPOST: https://www.chaffeybreeze.com/2017/05/21/profund-advisors-llc-has-1-441-million-position-in-ulta-beauty-inc-ulta-updated-updated.html

Sonoma Mission Inn to pay $1 million in spa-worker case

as reported by:  PAUL PAYNE THE PRESS DEMOCRAT

Sonoma Mission Inn is expected to pay nearly $1 million to settle a class-action lawsuit with former spa employees.

A tentative ruling Tuesday from Judge Rene Chouteau gave final approval to the 103-member class, each expected to receive an average of $6,200. Chouteau also approved a $331,000 payout to the San Francisco-based lawyers, finding the amount was high for Sonoma County but justified considering no local lawyers would take the case without a retainer.

The Willow Stream Spa workers claimed unfair labor conditions spanning 2012 to 2015. Some reported being scheduled to provide treatments without adequate breaks. Others said they received no overtime when working more than 40 hours per week.

 

http://www.pressdemocrat.com/business/6951510-181/sonoma-mission-inn-to-pay#

PC: John Burgess/ The Press Democrat

U.S. Beauty Sector Will be worth $90 Billion by 2020 that is a whole lot of lipstick and lotions

repost from CGI Magazine

As Global Cosmetic Industry reported previously, premium beauty will drive global growth in coming years. During that time, the United States will remain the largest beauty market in the world, according to a new analysis preview from Euromonitor, which will be released at the forthcoming in-cosmetics North America.

Boosted by makeup and premium offerings, the sector is expected to rise from $80 billion today to $90 billion by 2020. Assuming the forecast hits its mark, that represents a nearly 45% gain over 10 years.

 

“The US cosmetics market has shifted markedly to premium products.”

 

According to the report, the premium segment, which delivered 7% year-over-year growth in 2015, is generating gains in BB/CC creams (40% year-on-year growth), lipsticks, mascara and skin care. Premium foundations/concealers led growth between 2014 and 2015, Euromonitor found, increasing from 3% in 2013-2014 to 14.2%.

Color cosmetics now comprise 25% of global beauty sales, Euromonitor reported, with the US market valued at $14 billion in 2015, representing year-on-year growth of 7%. The US market only accounted for 17% and 14% of the global fragrance and skin care markets, respectively, signaling opportunities for growth in those categories.

“The US cosmetics market has shifted markedly to premium products, as consumers are now looking for higher quality products at a variety of price points,” said Euromonitor analyst Amanda Hatzmark. “Cosmetics manufacturers can capitalize on this trend by examining shifting consumer attitudes and considering the changes in the premium and mass markets.”

– See more at: http://www.gcimagazine.com/marketstrends/regions/northamerica/US-Beauty-Sector-Will-be-worth-90-Billion-by-2020-387002581.html#sthash.czvuUL48.RZUZ48fk.dpuf

Shiseido Signs Deal to Acquire Laura Mercier, ReVive

Reported in WWD.
By Pete Born with contributions from Allison Collinns

Shiseido Americas Corp. has just gotten bigger by acquiring the Laura Mercier and ReVive brands for an estimated $260 million.

Shiseido has signed a definitive agreement to buy Gurwitch Products, owner of the two beauty brands, from parent Alticor Inc. Shiseido declined to comment on the purchase price.

Mercier, a makeup artist brand that also includes skin-care and bath and body products, and ReVive, a luxury treatment label, had a combined $175 million in net sales for 2015, according to Shiseido. Sales were not broken out, but it is estimated by industry sources that ReVive did $15 million of that total and Mercier generated $160 million.

“Both brands have unique viewpoints, fast-growing and loyal customer bases,” said Marc Rey, president and chief executive officer of Shiseido Americas, adding that they also have the same degree of innovation as the company’s other brands. Rey said he expects the deal to close by the third quarter.

We want to increase our footprint in prestige makeup,” he explained, “which is obviously a very dynamic category in all the continents and particularly in the U.S. and in Asia. We feel the Laura Mercier brand will fit very well alongside the brands we have,” he said, referring to Nars, bareMinerals, Shiseido and Clé de Peau Beauté.

Candace Matthews, who oversees the Gurwitch Products business as president of the Americas Region for Amway, an Altico company, said, “Shiseido is the perfect home for Gurwitch and these brands at this stage in their trajectory. As part of the Shiseido portfolio, Laura Mercier and ReVive will be able to build upon their impressive growth and success while introducing their products and techniques to more customers around the world.”

Janet Gurwitch founded the company in May 1995. The Mercier brand was launched in March 1996 in selected doors of Neiman Marcus and in Henri Bendel. Neiman’s then became an investor 1999 and the company was sold to Alticor in 2006.

Rey noted, “All the brands have their own territory and their different way to talk to women and celebrate women.

“Laura Mercier has a strong position in a number of countries, mainly the U.S. and the U.K. We also believe the brand has an emerging presence in many other markets and we believe the brand has a global potential,” Rey continued. “For instance, it is number two in Thailand. It is growing very fast in Korea. In total, it is in 34 countries. Some of them were opened recently. But we do believe it has potential on all the continents. And we believe, obviously, that we can leverage all the competencies that we’ve built recently,” said Rey, ticking off “The Center of Excellence, Makeup, The Center of Excellence, Digital, and the Shiseido infrastructure in the regions.”

Laura Mercier, who is famous for pioneering the Flawless Face look, is expected to stay with the brand. “Our intention is that Laura Mercier will keep an active involvement,” Rey said.

He added, “We really believe that there is potential across the board and we have a lot of potential in the U.S. and we have a lot of potential in Asia and Europe

We want to increase our footprint in prestige makeup,” he explained, “which is obviously a very dynamic category in all the continents and particularly in the U.S. and in Asia. We feel the Laura Mercier brand will fit very well alongside the brands we have,” he said, referring to Nars, bareMinerals, Shiseido and Clé de Peau Beauté.

Candace Matthews, who oversees the Gurwitch Products business as president of the Americas Region for Amway, an Altico company, said, “Shiseido is the perfect home for Gurwitch and these brands at this stage in their trajectory. As part of the Shiseido portfolio, Laura Mercier and ReVive will be able to build upon their impressive growth and success while introducing their products and techniques to more customers around the world.”

Janet Gurwitch founded the company in May 1995. The Mercier brand was launched in March 1996 in selected doors of Neiman Marcus and in Henri Bendel. Neiman’s then became an investor 1999 and the company was sold to Alticor in 2006.

While acknowledging that ReVive is a small part of the equation, Rey said, “the main reason [for the acquisition] is to grow Laura Mercier and increase our footprint in makeup.” But he added that ReVive has a potential that “we need to untap. We cannot be more specific than that.”

Rey said the objective is not only to increase the company’s footprint in makeup but also to lengthen its global reach, “with a stronger focus on Laura Mercier, frankly.”

He pointed out the acquisition was driven by Shiseido Americas. Masahiko Uotani, president and chief executive officer of the Tokyo-based parent, defined a vision he called Vision 2020 that gave much more power to the individual regions for specific product categories. “He is giving much more power to the regions. We are going to be able to leverage the Center of Excellence, Makeup and Digital and the new Innovation Center that we just opened in New Jersey,” Rey said.

Uotani took the reins at Shiseido in 2014 as the first outsider to become president and ceo since the company was formed in 1872. His aim is to make Shiseido a truly global company and one of his methods was to set up Centers of Excellence around the world. Each center is the authority for that category of business globally. The Centers of Excellence for Makeup and Digital in New York dictate product development for every sector of Shiseido around the globe. The same goes for the Center of Excellence, Fragrance, in Paris, and the Center of Excellence, Skin Care, in Japan.

In making the deal, Financo acted as financial adviser to Shiseido and Moelis & Co. advised Alticor.

Unilever bulks up on prestige with Dermalogica

Unilever continued its march into high end personal care market on Wednesday with the acquisition of Dermalogica, a Los Angeles-based skin care brand.

Terms of the deal were not disclosed. But with sales of $240m last year, Dermalogica will be no more than a bolt-on acquisition for Unilever, which had sales of €48.4bn last year.

The maker of Dove soap, Flora margarine and Persil washing powder has been looking inject more growth into its portfolio by increasing sales of personal care goods to two-thirds of the total, up from 37 per cent currently.

As part of this effort, the Anglo-Dutch company acquired REN Skincare, a niche brand that specialises in natural ingredients, earlier in April. It also struck a deal to buy independent prestige brand, Kate Somerville Skincare last month.

Founded in 1986, Dermalogica has grown to become the leading skincare brand used in professional salons and spas.

Paul Polman, Unilever CEO, said in a statement:

Dermalogica enjoys an outstanding reputation and incredible awareness among skin care professionals and consumers alike, and has a clear positioning as a superior skin health brand that perfectly complements the rest of our Prestige offering.

Whose The Focus

Dear Product Vendors…

You might want to train your sales reps to be customer focused vs “I” focused. This was in my email today from our “Customer Service Representative”  The email had 118 words and 10 times she used the word “I”. There was no personalization to email. BTW this person has been our rep for all of 2 months yet this only 2nd email ever received. Yep, no phone call(s) to introduce themselves either. Thinking this company needs my BeauteeSmarts Sales Rep Sales Class ASAP (wink)

Actual copy of email sent to me by sales rep

Sales Rep Sloppy Email

Sales Rep Sloppy Email

Carol Phillips- A Retailing Powerhouse by Rebecca James

 Personal note from Carol.  I had to include this article by my buddy Rebecca James Gadberry.  This was back in the day when Rebecca was cranking out hundreds of  consumer and trade articles. Rebecca has been one of my a true friends for a couple of decades.  Just the other day we were talking about how long we both have working in the beauty biz and decided that if we wanted a career change we both could go back into the treatment room and start up a spa.  We decided we would name it Vintage SkinCare or Classics (haha) 

Jan/Feb 1989

By Rebecca James

Looking for proof that goal setting works? Then watch the shinning example set by Carol Phillips, the diminutive 28 year old powerhouse of ideas and enthusiasm who took the salon world by storm just five years after graduating from beauty school.

Today Phillips is the youngest of Dermascope’s remarkable list of industry Legends. And she’s earned every inch of her new title. For the past several years, Phillips has kept a grueling pace of public appearances, teaching salons to emulate her sales and marketing success. Her ideas are based on principles she formulated to turn DermaSystems, her esthetic salon in Wichita, Kansas, into a $500,000 a year blockbuster. To duplicate her efforts more efficiently, Phillips two years ago turned out a four part video series on retailing. Entitled MoneySystems, the program is doing well.

“I give the salon building blocks to lay the foundation for good retail selling skills,” comments Phillips about MoneySystems.

“Then they have an entire program to train current staff and any new employees who join the salon team.”

Recognition for her work is not new to Phillips: In 1984 and ‘85, she was voted one of the Top 100 Entrepreneurs in the United States under the age of 30, following that award in 1986 as an Outstanding Young Women of America. American Salon named her their 1988 Retailer of the Year- the first person to hold such a title fro that magazine.

Talking with Phillips, who generates more energy in a single day than most of use muster in a month, you can sense her conviction to purpose for whatever project she is undertaking at the moment. Perhaps it is her eyes: electrifying pools of energy that convey a message of commitment to anyone in her presence. But there is more than mere commitment at work here. Phillips is intensely curious; matching this trait with a powerful need to dig in, roll up her sleeves and make things happen.

“I need to transform my environment,” she says as if sharing an important secret.

“To feel like I have made an impact for the better.”

“She didn’t follow the crowd on anything,” recalls Beulah Buhr, Phillips’ home economics teacher at Grant Park High School in Illinois. “Not that she didn’t mingle and do things with other students. But you could see that little bit of independence there as a high school student, which I think is kind of a rarity in young people.” Buhr said.

Phillips, an only child, was born in Harvey, Illinois, farming and manufacturing area 55 miles south of Chicago’s Loop. She acknowledges her parents as the first key to her success. “They never said ‘you can’t do that because you’re a girl’ ” she recalls. “Instead, they would say ‘tell us what you want to do and we’ll help you do it,’ whether it was a class play or science project.”

After working in a Merle Norman Studio throughout high school, Phillips enrolled in the Broadway Beauty School in Bradley, Illinois, to learn more about the esthetic field. Although the Broadway curriculum was mainly hair design, with hardly any makeup or skin care, she stuck with the tough 1500 hour program to achieve her goal: a cosmetology license.

It was in beauty school that Phillips realized she has tremendous charisma to the consuming public. “She brought in more new clients to the school than any of the other students,” says Marry Goggins, a Broadway instructor.

In March, 1980, after a world wind period of presenting workshops and seminars to cosmetologist, appearing as a guest makeup artist in salons, and guiding salon owners in the intricacies of setting up makeup and skin care centers for Myra Deane Cosmetics, Phillips decided to settle in Wichita, Kansas. By May, 1981 she was working for someone else and frustrated. At dinner one night, a friend suggested she start her own company.

With $25,000 in family and SBA loans, the budding entrepreneur opened her new salon’s doors on October 13, 1981. “I signed all the loan papers two weeks before my 21st birthday,” remembers Phillips. That salon became the successful DermaSystems.

But life as DermaSystems was not always roses. Realizing beauty school did not give her the skills necessary to achieve finical success, in 1982, Phillips signed on with Wichita University’s Center for Entrepreneurship and Small Business Management. “When I took the class, I was working 12 or 13 hours a day, six days a week, and the idea of growth on any grand scale seemed farfetched,” she remembers. The course suggested a new tactic, “I listened to other entrepreneurs talk about how they made their businesses grow and realized that I could do the same thing. But to do it, I had to train other people to provide the services so that I could run the business.”

Drawing on material from the course, Phillips, then 24 generated written training programs, technical manuals on beauty products, and a way to keep track of what products each DermaSystems client had tried. A year later she talked over her cash flow difficulties with Fran Jabara, the center’s director and her teacher the previous summer. Jabara suggested that she find a way to reduce her debt, and reduce it quickly.

Recognizing “You can only give so many facials in a day,” Phillips embarked on a strategy that highlighted the sale of new products, putting services in a secondary role. She returned to her old capacity as promoter, reaching out to the women and men of Wichita with seminars and other community services to convey DermaSystems’ commitment to beauty as a total part of a person’s well being.

That’s when DermaSystems started to gross $275,000 a year in retail revenues alone.

Phillips realizes she is a role model of retailing success to many people in the beauty business. Comments her Broadway instructor, Mary Goggins; “I use Carol’s name many, many times with my current students because she is a model of success and drive.”

“Being a woman helps,” comments Phillips about the example she sets in an industry composed mostly of females. “One of the things that women who run their own company have a tendency to do is to become very isolated. We don’t have a support-base or network for ourselves. Women are not used to networking with each other. Men have always been taught to work in teams, whether it’s football or baseball. They may not act like each other but they’ll put together to achieve a common goal. Women are not traditionally taught to work in teams. They’re on their own.”

Who are Phillips’ role models? “In the industry, Robert Diemer, for his sense of caring – genuine caring about our industry, his clients and the people around him.and Rebecca James. She showed me that research pays off, and the value of communication.” Phillip is also an intense reader, finishing two books a week on a variety of topics. “I love Lee Iacocca for his Americanism. He brought back the fact that ‘Made in America’ really does have value. And Og Mandino. The man helps me remember that when I don’t feel real good about myself, when I question what I do – that despite any self doubts – I really am a miracle. We all are. But we get so bust with ourselves, we forget that.”

“I want to remind people that they must continue to try,” she adds. “Don’t be afraid of your mistakes, look at what went wrong then do it differently the next time. And don’t loose your humanness. Getting wrapped up in business can dehumanize you. Keep your sprit live, touch other people, and continue to care.”

Today, Carol isn’t in Kansas anymore. After leaving DermaSystems last year to pursue a new phase of her career, Phillips signed on briefly with Diemer’s American Institute of Esthetics as the company’s Vice President of Sales and Marketing. In pursuit of goals closer to her own interests, she’s now gone on to greener pastures. Where to?

“I’m not telling,” she says, her luminous eyes shining mysteriously. “Not yet.”

Mama Mio New Online Learning Lounge

NEW Mama Mio Online Learning Lounge the best in 24/7 global beauty training and education

About Mama Mio

We create high performance face, bodycare and spa treatments to give you beautifully FIT skin. It is our Mama Mio mission to help women feel more confident in their skin by helping them achieve fit skin for life.

This November, Mama Mio Skincare is launching the Mama Mio Online Learning Lounge, a comprehensive online training program that includes our entire curriculum, available online. Mama Mio collaborated with BeauteeSmarts, spa industry expert Carol Phillips’ training and education platform, to create a program to service spa owners, directors, technicians and retail staff that provides unparalleled education on demand.

Whether ongoing inspiration, sales tips, staff turnover or scheduling challenges, beauty businesses all face the same daily need: How do we best train and motivate our staff? “Mama Mio’s Online Learning Lounge is a turnkey solution to this challenge in the form of the best in hands on training and staff development,” says Mama Mio co-founder Jill Dunk.

According to Carol Phillips, “In order to make the cash register ring, every staff member must know how to confidently and comfortably talk about the brands on the shelf. Mama Mio is the first spa brand to offer 24/7 education, especially for product knowledge, with a built in staff tracking and testing system. The old days of vendors coming in and cramming into the back room to pass around a bottle of lotion and call it a product knowledge class… are over. Now every staff member can connect to the best in global beauty education and we are proud to connect Mama Mio with their amazing partners.”

Key Features of the Online Learning Lounge

  • Step by Step Protocols for: 4 Bootcamp Spa Treatments, 5 Mama’s Touch Maternity Spa Treatments
  • Pregnancy Basics featuring 2 core classes to increase therapist knowledge and confidence while service the pregnant guest
  • Confident Selling Skills
  • Downloadable treatment protocols for each lesson
  • Online staff testing and tracking
  • Complete Product knowledge library

 

Key Benefits

  • Flexibility – Staff can learn anywhere they have access to the internet: at home, at a spa’straining center, during downtime at work
  • Flexibility – No more scheduling hassles
  • Efficiency – New hires can be trained quickly and consistently. No waiting for the nextvendor training
  • Comprehensive – The Online Learning Lounge can be used by the entire spa staff from therapist  to front desk staff to retail specialists

 

For sales inquiries, please contact Jill Dunk · 888 962 6264 jill@mamamio.com  www.mamamio.com