LET’S CONNECT
Whether you’re looking to strengthen your team, improve the guest experience, increase retail performance, or explore a speaking engagement, I’d love to learn more about your business.
Carol Phillips BeauteeSmarts
760.678.0022
300 Carlsbad Village Dr
#108A400
Carlsbad CA 92008
BeauteeSmarts Services
Recent Posts
- 45 Years, a Few Crazy Stories, and One Incredible Industry
- Do You Really Need More Spa Clients?
- Training Isn’t an Event: Why Behavior Change Takes More Than a Training Day
- Carol Phillips Hosts New Spa Retail Education Series on ISPA iLearn
- Retail Isn’t Dead—It’s Disconnected (And That’s What I’m Addressing at ISPA)
Whose The Focus
Articles, Industry Insights, UncategorizedDear Product Vendors… You might want to train your sales reps to be customer focused vs “I” focused. This was in my email today from our “Customer Service Representative” The email had 118 words and 10 times she used the word “I”. There was no personalization to email. BTW this person has been our rep […]
Sign of the Times by Carol Phillips
Articles, Get SMART, Hot NewsWant to create attention in your retail zone without remodeling? The cheapest and most effective way to generate additional retail sales is to use in-salon signs. Good signs will attract attention to your products, increase sales on the spot, educate the client by making it easier to select products. Signs will give your salon the […]
Tips on How to Prevent Spa Industry Burnout | Esthetique Spa International
Articles, Get SMARTTips on How to Prevent Spa Industry Burnout | Esthetique Spa International. Carol Phillips, CEO of Beautee Smarts, sees trouble brewing: In our industry, we give until our batteries are worn out. We need to light to fire underneath us and strike a balance with everything we do. Carol’s newest course, Unlimited Potential: How to get […]
Salon Business News 6 Fatal Mistakes Most Beauty Businesses Make
Articles, Hot NewsArticle originally appeared on Salon Today by Stacey Soble Editor in Chief, Salon Today “Everything I do is to help drive sales,” said Carol Phillips, as she introduced herself at the 2013 Millennium Conference in Scottsdale, Arizona. And, Phillips, a former salon and spa owner and the founder of Beautee Smarts, did just that in […]
Spa RETAIL: Handy Retailing Guide for the Holidays by Liz Barrett
Articles, Get SMARTIn the retail world, a well-done display—whether created in a window or on a table or shelf—is often the vehicle driving consumer interest and, in turn, product sales. Don’t treat displays as afterthoughts, but rather as a vital component to your retail business and overall operation. Here are some expert-approved pointers on creating displays that […]
Carol Phillips- A Retailing Powerhouse by Rebecca James
Articles, Industry InsightsPersonal note from Carol. I had to include this article by my buddy Rebecca James Gadberry. This was back in the day when Rebecca was cranking out hundreds of consumer and trade articles. Rebecca has been one of my a true friends for a couple of decades. Just the other day we were talking about […]
Carol Phillips on Winn Claybaugh Masters CD Series
Press ReleasesNationally known speaker, trainer, consultant, and successful former spa owner Carol Phillips is inspiring in this interview with Winn Claybaugh on refocusing to work smarter by using the resources at hand to build traffic, sales, and loyalty. FOR IMMEDIATE RELEASE PRLog (Press Release) – Dec 11, 2011 – Carol’s unique selling approach enabled her spa to average […]
4 Fatal Mistakes Most Spas Make by Carol Phillips
Articles, Get SMARTMost spa owners think that if they build a beautiful facility, clients will flock to their spa. Build it and they will come? Not anymore! Great services are a given, but spa owners today cannot keep the doors open just by offering good services. You have to create an environment where customers want to shop […]