LET’S CONNECT
If you are ready to move your sales needle… then we need to connect.
Carol Phillips BeauteeSmarts
760.678.0022
300 Carlsbad Village Dr
#108A400
Carlsbad CA 92008
If you are ready to move your sales needle… then we need to connect.
Carol Phillips BeauteeSmarts
760.678.0022
300 Carlsbad Village Dr
#108A400
Carlsbad CA 92008
U.S. Beauty Sector Will be worth $90 Billion by 2020 that is a whole lot of lipstick and lotions
repost from CGI Magazine As Global Cosmetic Industry reported previously, premium beauty will drive global growth in coming years. During that time, the United States will remain the largest beauty market in the world, according to a new analysis preview from Euromonitor, which will be released at the forthcoming in-cosmetics North America. Boosted by makeup and premium offerings, the sector is […]
Shiseido Signs Deal to Acquire Laura Mercier, ReVive
Reported in WWD. By Pete Born with contributions from Allison Collinns Shiseido Americas Corp. has just gotten bigger by acquiring the Laura Mercier and ReVive brands for an estimated $260 million. Shiseido has signed a definitive agreement to buy Gurwitch Products, owner of the two beauty brands, from parent Alticor Inc. Shiseido declined to comment on the purchase price. Mercier, […]
Brand Intimacy
Retail trends: excerpt from National Retail Federation by Susan Reda Brand intimacy describes an essential relationship between a person and brand. It transcends usage, purchase and loyalty, and according to brand agency MBLM, intimate brands create enhanced business performance. So which brands succeed at developing intimate connections? That depends on gender. Women connect with a broad and […]
Unilever bulks up on prestige with Dermalogica
Unilever continued its march into high end personal care market on Wednesday with the acquisition of Dermalogica, a Los Angeles-based skin care brand. Terms of the deal were not disclosed. But with sales of $240m last year, Dermalogica will be no more than a bolt-on acquisition for Unilever, which had sales of €48.4bn last year. […]
Whose The Focus
Dear Product Vendors… You might want to train your sales reps to be customer focused vs “I” focused. This was in my email today from our “Customer Service Representative” The email had 118 words and 10 times she used the word “I”. There was no personalization to email. BTW this person has been our rep […]
Sign of the Times by Carol Phillips
Want to create attention in your retail zone without remodeling? The cheapest and most effective way to generate additional retail sales is to use in-salon signs. Good signs will attract attention to your products, increase sales on the spot, educate the client by making it easier to select products. Signs will give your salon the […]
Tips on How to Prevent Spa Industry Burnout | Esthetique Spa International
Tips on How to Prevent Spa Industry Burnout | Esthetique Spa International. Carol Phillips, CEO of Beautee Smarts, sees trouble brewing: In our industry, we give until our batteries are worn out. We need to light to fire underneath us and strike a balance with everything we do. Carol’s newest course, Unlimited Potential: How to get […]
Salon Business News 6 Fatal Mistakes Most Beauty Businesses Make
Article originally appeared on Salon Today by Stacey Soble Editor in Chief, Salon Today “Everything I do is to help drive sales,” said Carol Phillips, as she introduced herself at the 2013 Millennium Conference in Scottsdale, Arizona. And, Phillips, a former salon and spa owner and the founder of Beautee Smarts, did just that in […]