Press Release
Paul Mitchell The Schools
Feb 23, 2017
Beauty Industry Sales Expert, Carol Phillips, Has Been Approved By Andrew Gomez Dream Foundation For Paul Mitchell The Schools Nationwide
Carol Phillips is an internationally-known keynote speaker, trainer, industry consultant, and successful beauty business owner. For over 25 years, she has inspired clients all over the globe to re-focus on working smarter, using their resources at hand to build traffic, sales, and customer loyalty—especially useful information in today’s challenging business climate.
Carol Phillips’ unique selling approach enabled her spa to average 55% of total revenues from retail sales alone, causing her to be named American Salon magazine’s First Retailer of the Year for her outstanding work in salon display, merchandising, retailing and staff training.
Over the years, Carol’s professional articles and information have appeared in the Wall Street Journal, Life Magazine, American Spa, Day Spa Magazine, Spa Canada, American Salon, Modern Salon, Skin Inc., DermaScope, Salon Today, Nails, Nailpro, Medesthetics, and Les Nouvelles Esthetique, just to name a few.
Her first book, In The Bag-Selling in the Salon, has become the gold standard on spa and salon sales training. Carol was on the International Spa Association team that wrote the definitive book, Retail Spa Management. Carol has produced over 25 DVD and audio spa sales training and 2 cutting-edge in-spa music programs. Now beauty professionals around the world are being trained with the first online complete sales and marketing beauty curriculum designed and produced by Carol Phillips.
Thousands of beauty pros are boosting service and retail sales after complete this training. “Robert Cromeans Salons boosted a 40% increase in Take Home after one of Carol’s Classes.” Robert Cromeans is the Global Artistic and Business Director for John Paul Mitchell Systems.
Carol is the founder of BEAUTEESMARTS, which offers full service consulting, marketing, branding, training, product development, and sales programs. Carol and her group have done work for industry icons such as John Paul Mitchell Systems, Eminence, JCPenney Salons, SuperCuts, Mama Mio, Intraceuticals, Osmosis, Environ, and Jane Iredale.
Carol has had the pleasure of consulting and training great spas and salons like Wynn, Encore, Hilton, Waldorf Astoria, Canyon Ranch Resorts, Red Door Salons, Gaylord Resorts, Glen Ivy Hot Springs, Grove Park Inn, MGM Hotel, and Exhale Spas. Carol designed the original prototype spas for Estee Lauder’s-flagship Origins Spa and General Nutrition Centres.
Carol has worked in every phase of the beauty business, from behind the chair, the counter, the front desk, and a microphone. Her unique insight into every layer of the beauty industry helps her design a SMART (Sales, Marketing, Advertising, Retail, and Training4Success) programs that get results for beauty businesses.
** For more information on the Andrew Gomez Dream Foundation
Andrew Gomez Dream Foundation was founded to honor a successful Paul Mitchell School graduate whose struggle against mental illness ended tragically in suicide. The foundation helps cosmetology students, graduates, their families, and cosmetology-related enterprises. Funds have provided educational opportunities, hurricane relief, and support in the fights against breast cancer, domestic violence, and other destroyers of self-esteem.
For more information on Paul Mitchell The School
** Paul Mitchell The Schools booking:
Contact Carol Phillips:
o 760.678.0022 c 760.828.5005
CarolPhillips@BeauteeSmarts.com BEAUTEESMARTS.com
300 Carlsbad Village Dr. Carlsbad CA 92008